In order to leverage the power of
search engines and the various promotion methods and to plan
your website and marketing strategy better, you must first
understand the importance of keywords.
Keywords are the
words and phrases people use to find what they're looking for
in the search engines and are in fact the foundation of every
successful affiliate marketing campaign.
It is highly
important no only to find as many relevant keywords as
possible, it is also crucial to find the right keywords, the
most targeted and relevant keywords and those that have as
little competition as possible. The more good keywords on your
list the higher your chances to drive more qualified
prospects, increase your conversions and receive higher
For example, according to the typical
buying cycle, there are three types of keywords:
Browse keywords - keywords people use
to generally browse between websites, products and services,
with little to no intention of buying. These are the most
competitive keywords. For example: “get pregnant”
Compare Keywords –
keywords and phrases people use when they know what they need
but haven’t decided what product or service will suit their
needs and requirements from the selection available.
“natural pregnancy program”
– phrases people use when they know
exactly what product or service they wish to buy. They have settled
on a specific product or service and are looking for
a website which provides that product or service. For
example: “holistic infertility cure book ”.
The right keywords are the lifeline of
any affiliate business, especially if you’re promoting through
pay per click. Your success with Google adwords, depends
mostly on finding the right keyword list, that converts well
and has little competition as possible.
Google Ad Words
is still one of the most effective and fastest ways to earn
money as a clickbank affiliate. Despite the recent “Google
slap, the classic Google
Cash method and Adwords
Miracle still work.
The following is a list of some excellent
resources for keyword research:
Wordtracker – This is the most
reliable and popular keyword tool among professional Internet
Good Keywords – a free online tool
which produces fair results
Ad words analyzer by Jeff Alderson
Brad Callen’s Keyword Elite
sophisticated (almost revolutionary) piece of software, which
allows you not only to create a 50,000 keyword list and select
and grab your keywords list for your Adwords campaigns, it
also allows you to analyze pay per click listings and keyword
competition, and even spy on adwords competition. I have used
this software myself. It was a little tricky to operate at
first, but the owner Brad gives excellent support and the
results so far are simply phenomenal.
Click here to
visit Keyword Elite
Copyright 2008, Higher Ways Publishing Inc. Do Not Copy! Absolutely no reproduction of this article/keyword section is permitted.